Financial Advisor Insights
A production-level VueJS web application designed to display a curated list of articles about finance, portfolio management, fixed income, and other investment topics.
Open website
Building a Financial Knowledge Hub
The Financial Advisors Insights blog is a production-level VueJS application I developed while working for Vanguard in Malvern, PA. The blog is designed to display a curated list of articles about finance, portfolio management, fixed income, and other investment topics. The blog is a valuable resource for financial advisors looking to stay informed about the latest trends and developments in the industry.
I focused on delivering a responsive design, dynamic content loading, and advanced filtering options to enhance user experience. These elements, combined with SEO optimization, made the blog a valuable resource for clients looking to navigate complex financial landscapes.
Enhancing SEO for Financial Content
Optimizing search engine performance was a priority for the Insights blog, ensuring its expert financial content reaches a wider audience. I implemented SEO best practices by structuring articles for readability, refining meta tags, and using schema markup for rich snippets, boosting visibility in relevant searches. Strategic keyword integration within the blog's content management enhanced rankings, making the platform an accessible resource for advisors seeking investment insights. This SEO-focused approach has helped Vanguard establish a stronger digital presence among financial professionals.
Technical Details
| Backend | NodeJS and ExpressJS |
|---|---|
| Frontend | VueJS |
| Additional Libraries | DayJS and Lodash for article sorting and loading. Jest, Mocha, Chai for unit and e2e testing. |
| Responsiveness | PC, tablet and mobile available |
Extras
I have always believed in taking full advantage of the skill-building opportunities that jobs offer and embracing challenges outside your comfort zone. During my time at Vanguard, I actively participated in the company's Toastmasters Club, where I developed my public speaking and leadership skills through weekly sessions. One of my most memorable moments was winning the "Best Table Topics" ribbon for an impromptu speech on the theme: "What's one piece of advice you would give your younger self?"
Though the merit is minor, it holds significant meaning for me as it was the very first Table Topics ribbon I got. I plan to write a detailed article about both the experience and my answer to that thought-provoking question. In the meantime, if you're curious to learn more, feel free to drop me an e-mail. Who knows, maybe it will spark a meaningful conversation?
Project Outcome
The blog is fully operational and continues to be a valuable resource for financial advisors. Check out the blog and explore the latest articles on finance and investing at: